Founded by Tom Mason, potentia is a boutique coaching and leadership partner. We work with senior leaders, boards and high-performing professionals to provide clarity of thought, confident decision-making and sustained high performance.
Meet our team
Our team combines deep leadership expertise, coaching experience, and commercial insight to support clients at the highest level. Each member brings a unique perspective, helping leaders and organisations navigate complex challenges, unlock potential, and achieve lasting impact.
Tom Mason
Executive Coach & Thinking Partner
Tom is a highly accredited coach and leadership adviser to senior executives, boards and elite professionals. A former banker, he brings deep commercial experience and a strong understanding of pressure at the highest levels. He is known for calm challenge, thoughtful perspective and absolute discretion.
Paul Mason
Strategic Thinking Partner
Paul is a seasoned business leader and Chairman of Dr. Martens plc. He brings extensive experience in growth, transformation, and international expansion, supporting Potentia clients as a strategic partner for CEOs, Chairs, and founders navigating complex challenges.
Rosie Mason
Head of Operations, Marketing
& Business Development
Rosie ensures clients experience the professionalism, warmth and reliability that define Potentia. She leads client engagement, marketing and business development, and oversees the operations that enable consistent, high-level delivery.
Tom Emery
Executive Coach
& People Leadership Specialist
Tom is the founder of HEX Talent & Development and a former Chief People Officer. He brings deep expertise in talent, culture and organisational leadership, supporting clients to strengthen their impact, resilience and ability to lead through people.
High performance is achieved when leaders think clearly,
decide confidently and act with purpose.